Established in Sydney in 2009 and now with showrooms in Sydney, Melbourne, New York and London, P.Johnson offers a unique approach to creating elegant and versatile wardrobes for its clients – drawing upon traditional Italian tailoring practices, with a focus on lightness, simplicity and wearability.

TRiC have worked with P.Johnson since its inception. From identity, packaging and collateral, through to the strategy of the business's communications, storytelling, campaigns, products, in-store experience and e-commerce.

P.Johnson Tailors are a made to measure business and a client TRiC are proud to collaborate with for their endeavours around sustainability and the environment, which are at the forefront of their craft, operation and distribution.

“We have worked with Tristan over 10 years now. Tristan instinctively understands our creative identity as a business, which is a remarkable talent. He captures our personality, our sense of humour, perversity and joy for all things good. He successfully extends it into our visual content, or he carefully creates space for it as necessary — which is a very fine and sensitive balance to tread, especially for a business with such an intimate attachment to its creative integrity. TRiC recently carried out a full brand overhaul for us and we couldn’t be happier with the result. Bravo.”

Patrick Johnson
P. Johnson

• Campaigns
• Collateral
• Creative Direction
• Digital
• Identity
• Packaging
• Strategy
• Website

Photography: James Harvey Kelly