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RUSSH HOME

Established in 2004, RUSSH is a quarterly, independent Australian magazine showcasing the latest innovators in fashion, art, music, and film.




SERVICES

Art Direction
Masthead Design
Publication Design



“We began working with TRiC when we had the opportunity to create an extension of the RUSSH brand through launching RUSSH Home. They were expert in understanding our vision to honour and build on the existing RUSSH brand and style guidelines, while developing a visual language that felt specific to RUSSH Home and spoke to the design world in a broader way. TRiC balance imagination and restraint with an ease others find difficult to master, while staying dutifully connected to the role identity plays in our broader culture.”

— Jess Blanch, Publisher and Editor In Chief, RUSSH




BRIEF

In 2022, TRiC was invited to art direct the first two issues of RUSSH Home, a new imprint edited by interior designer Tamsin Johnson. The magazine explores the spaces and internal worlds of architects, designers, and other creatives to gain insight into what shapes their work and, more broadly, design and our cultural landscape, through the combined lenses of Johnson and RUSSH editor-in-chief Jess Blanch.

RESPONSE

Drawing from the existing visual language synonymous with RUSSH, we brought distinct new design energy to RUSSH Home. We adapted the masthead to signal a departure from the main magazine and adopted Marist for typography, a warm, reader-friendly serif that established an underlying design language.

Concrete poetry added a conversational rhythm that enhanced the storytelling, while the cut-out treatment of objects introduced energy and movement to the editorial spreads. This approach occasionally broke the grid, balancing layered content with moments of negative space.

OUTCOME

RUSSH Home is a new chapter for the imprint and the beginning of a conversation with the world of design, while establishing a new format for future issues.


CREDITS

Editor-in-chief: Jess Blanch
Editor: Tamsin Johnson
Photography: Adrian Meško
Typography: Marist (Dinamo)


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